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What To Know
- With PJS Global headquartered in Dubai and operating in the region for more than 25 years, the Jain family’s regional experience played a visible role in the project’s reception.
- During the launch, Pasha-1 Developers Chairman Pankaj Jain spoke about Dubai’s role as a global standard for quality living and described STAX as a continuation of the group’s long entrepreneurial journey.
- Dubai’s real estate calendar had a clear main character moment on December 16 as Bollywood heavyweights Disha Patani and Shahid Kapoor appeared at the official unveiling of STAX by Pasha-1 Developers.
Disha Patani and Shahid Kapoor headline a buzzy JVC real estate launch
Dubai’s real estate calendar had a clear main character moment on December 16 as Bollywood heavyweights Disha Patani and Shahid Kapoor appeared at the official unveiling of STAX by Pasha-1 Developers. The launch took place in Jumeirah Village Circle, a neighborhood already locked into daily property conversations, and instantly pulled attention from investors, media, and entertainment circles. Cameras followed every step as the stars joined the developer’s leadership team for a night focused on property, presence, and serious buyer interest. The event turned into one of the most talked-about launches of the season, with immediate reactions spreading through both real estate and entertainment spaces.
STAX Marks a Major Moment for Pasha-1 Developers
STAX represents the flagship residential project from Pasha-1 Developers, a company supported by the four-decade business history of PJS Global. The project introduces a twin-tower residential concept set on a shared podium within JVC, an area known for steady demand and consistent buyer attention. Designed as a modern residential address, STAX focuses on lifestyle planning that supports daily living, social interaction, and long-term residency. The unveiling confirmed Pasha-1 Developers’ direction within Dubai’s residential market and signaled a clear commitment to longterm presence in the city.
Inside The STAX Residential Vision
Located in the heart of Jumeirah Village Circle, STAX brings contemporary architecture together with carefully planned open spaces and lifestyle-focused amenities. The development features leisure decks, fitness and wellness areas, landscaped green zones, and social spaces intended for resident interaction. According to the developer, the design language draws inspiration from natural desert and oasis elements, with attention to light, texture, and flow throughout the towers. The layout prioritizes livability while supporting a community atmosphere suited to Dubai’s residential audience.
Leadership Voices From The Launch Night
During the launch, Pasha-1 Developers Chairman Pankaj Jain spoke about Dubai’s role as a global standard for quality living and described STAX as a continuation of the group’s long entrepreneurial journey. Co-founder Pulkit Jain shared that the project responds to the expectations of modern Dubai residents who value smart layouts and convenience. Cofounder and CEO Parshva Jain discussed the architectural approach behind STAX, noting the focus on balance, openness, and everyday usability. Their remarks reinforced the developer’s intent to deliver residential property that fits seamlessly into Dubai’s evolving urban lifestyle.
Strong Buyer Interest From Day One
The launch event recorded immediate sales activity, with multiple units secured shortly after the unveiling concluded. This early response highlighted active buyer confidence in the project and added momentum to STAX’s market entry. With PJS Global headquartered in Dubai and operating in the region for more than 25 years, the Jain family’s regional experience played a visible role in the project’s reception. STAX now stands as the first real estate chapter for Pasha-1 Developers in Dubai, supported by legacy, planning, and clear market interest.
The STAX launch delivered a rare intersection of Bollywood star power and serious property attention inside Dubai’s competitive real estate scene. With Disha Patani and Shahid Kapoor amplifying visibility, and with early sales confirming buyer response, the project secured its place in current market conversations. Set in JVC and guided by experienced leadership, STAX enters the city with momentum that developers and investors are already watching closely.
