Go Greek Yogurt is set for an important year in 2025, led by co-founder Tanja Subotic. With plans to grow into new markets such as Riyadh and Kuwait, the brand is looking to engage more food enthusiasts across the Middle East.
Go Greek Yogurt Arrives in Riyadh’s Diplomatic Quarter
In Riyadh, the brand will open its first store in the Diplomatic Quarter, an area celebrated for its cultural significance. “The Diplomatic Quarter offers the perfect setting to introduce our concept to a sophisticated audience,” Tanja said. “It is a clear depiction of the harmony of excellence and tradition that defines everything we do.” This opening builds on the success of the three existing locations in Saudi Arabia and strengthens Go Greek Yogurt’s presence in the region.
Five New Locations Coming to Kuwait
Kuwait will soon welcome five new Go Greek Yogurt stores, scheduled to open early in 2025. Tanja spoke warmly about the Gulf region’s enthusiasm for the brand. “Our stores in the Gulf offer a sense of home for so many people,” she said. “It’s a joy to see Hollywood icons and locals alike enjoying a shared love for our yogurt.”
From Hollywood Origins to International Recognition
Starting in Hollywood, Go Greek Yogurt became a favorite among stars like Kim Kardashian, Jennifer Aniston, and Chris Hemsworth. Tanja noted how these global icons resonate with the brand’s focus on healthy living rooted in Ancient Greek traditions. Her years living in Greece helped shape this vision, bringing authenticity to the brand’s philosophy.
Preserving Greek Traditions
As Go Greek Yogurt grows, Tanja remains focused on preserving the values that define the brand. “Every decision we make is from a desire to share the true spirit of Greece with the world,” she said. “Bringing this heritage to new places is the most rewarding part of what we do.”
