California, USA, May 14, 2024 (AFP): Google is now announcing a big change of the search engine, which is the AI-generated answers to the online queries that are made by the users in the United States. This change, which is called one of the most important updates in the search engine’s 25-year history, has the purpose of improving the user experience and also making the information retrieval more efficient.
AI Overviews Feature Unveiled
At a gathering in California, Google CEO Sundar Pichai announced the start of the “AI overviews” feature, that will be available for the users in the US this week and later on will be available in other countries too. Thus, the users will face AI-generated summaries at the top of the search results, which will be an easy-to-read overview of the information together with the links to the sources that have provided the information.
Enhanced Search Experience
Gemini AI developed by Google is used to generate the answers which in turn provides the users with the comprehensive information about their queries. Liz Reid, the leader of the Google Search team, has stated that this feature is the one that allows users to do different tasks such as researching, planning, brainstorming and so on with more efficiency and accuracy.
Addressing Concerns and Expectations
Although this update shows Google’s active reaction to the growing trend of AI-based search engines, some people are worried about its effects on content producers and publishers. Nevertheless, Google guarantees to the users that the introduction of AI Overviews is for the better fulfillment of the user’s needs and increased interaction with the search results.
The future technological advancements and the multi-modal queries are the main topics of the current and upcoming technologies.
Google also announced the intentions to use AI in searches which are based on video content, thus, widening the range of the tasks it can do. This is the same as the trend we see in OpenAI’s new release of GPT-4o, which is a proof that AI models are evolving into machines that can create content and process multi-modal inputs.
Conversational AI and Personalized Experiences are the two ways conversational AI is applied.
The conversational and intuitive AI technology of Google is being put to use in order to provide the user with the personalized experience which is the most effective for all the needs of the user. As shown in the demos of AI recognizing the surroundings and assisting in the tasks, Google’s AI aims at helping users to have a smooth and smart assistance across different scenarios.
The fact that Google is putting AI integration into its search technology shows its commitment to the development and improvement of the technology and to the enhancement of the user experience in an ever-increasingly digital world. Through AI Overviews, Google aims at getting a new search experience, which will be more convenient and efficient for the users to access the information.
