Cherry House Dubai is officially open, and it is already the most talked-about new coffee concept the region has seen in a long time. The Middle East's first "cherry to cup" destination made its debut with a soft opening that attracted a very notable guest — HH Sheikh Mohammed bin Rashid Al Maktoum, Vice President of the UAE and Ruler of Dubai. If that is not a sign that something serious is happening here, nothing is.
What "Cherry to Cup" Actually Means
Most coffee destinations start at the roasting or brewing stage. Cherry House Dubai goes all the way back to the source. The name comes from the fruit that coffee beans actually grow inside, and the whole space is designed around that concept — letting guests immerse themselves in the art of coffee from its origin, through live roasting, all the way to the various forms in which it is sipped.
The venue is located in Al Safa 1, close to Sheikh Zayed Road. It features live roasting you can watch happen right in front of you, fresh pastries from an in-house artisan bakery, and the UAE's first overhead belting system — a striking installation where freshly roasted beans travel through transparent pipes suspended above guests' heads, moving from the roastery directly to the espresso bar. Every detail has been deliberately considered to create a world-class, homegrown coffee house. The interiors are done in a bold cherry hue, a direct nod to the fruit the whole concept pays tribute to, and the space is as photogenic as it is purposeful.
The Founder Who Made It Happen
Cherry House was first conceived in 2019 — seven years before it officially opened its doors. The man behind it is Mohamed Matar Al Koas Al Falasi, a UAE-born entrepreneur with serious F&B credentials. He founded Saddle in Dubai in 2017, and what started as a small local café grew into a specialty coffee and dining brand with multiple locations throughout the UAE, Saudi Arabia, France, and the UK. He also launched Feels Juice Bar and Kitchen, a wellness-focused concept that became equally popular.
Cherry House Dubai is his most ambitious project yet. It combines a coffee roaster, artisan bakery, and high-end hospitality experience all under one roof, sourcing beans from Colombia, Ethiopia, Brazil, Indonesia, Costa Rica, and Panama — and it delivers something the Middle East has genuinely never had until now. The concept is homegrown, UAE-owned, and designed to operate at a global standard.
Sheikh Mohammed's Visit Made Headlines
HH Sheikh Mohammed bin Rashid Al Maktoum was recently spotted visiting Cherry House during its soft opening, with the venue sharing photos of the moment on 17 May 2026, and calling it "an unforgettable milestone."
In a statement shared online, Cherry House wrote: "We had the privilege of welcoming His Highness Sheikh Mohammed bin Rashid Al Maktoum to Cherry House, a moment that truly marks the beginning of something special." The café also posted in Arabic, calling the Sheikh "the first supporter" and affirming their commitment to his vision.
Sheikh Mohammed's public appearances at local businesses and cafés have frequently drawn attention online, and this visit puts a significant spotlight on Dubai's homegrown F&B scene.
What to Expect When You Visit Cherry House Dubai
Cherry House Dubai is not your average café stop — it is a full experience, designed that way on purpose. You walk in, you see the roasting happening live, you smell fresh pastries coming out of the bakery, and the whole space, from the equipment to the interiors, tells you exactly what this place is about.
The first-of-its-kind belting system overhead is unlike anything else in the UAE. Watch the freshly roasted beans move through the transparent pipes above you as you sit with your coffee. The cherry-toned interiors are warm, inviting, and genuinely stunning — the kind of backdrop that makes you want to stay longer than you planned.
The Bottom Line
Cherry House Dubai is a seven-year idea that finally has a home in the city, and it has already got the attention of the Ruler himself. The founder has proven his formula with Saddle and Feels, and this new concept has every sign of being his biggest statement yet. Go see what the Middle East's first cherry to cup café is about. It is worth it.
