Hatta Resorts Dubai just closed out its eighth season with a new record. Operated by Dubai Holding, the outdoor glamping destination reported its highest visitor numbers to date, with outdoor tourism preferences up 25% among travellers this season.
The destination ran from September 2025 to April 2026, welcoming local, regional, and international visitors throughout. The spike in demand signals that travellers are prioritising nature-focused experiences — and Hatta Resorts delivers exactly what they are looking for. It is also part of a wider shift across Dubai's tourism landscape, where outdoor and heritage experiences are occupying more space in visitor itineraries.
What Makes Hatta Resorts Worth the Trip
Set against the Hajar Mountains, the destination offers a genuinely strong activity lineup. Guests can hike, go mountain biking, kayak, and paddleboard at Hatta Dam. For those who want a cultural angle, heritage attractions are also part of the itinerary. It works for a wide range of travellers — from adventure-first visitors to families and groups looking for a different kind of weekend.
The glamping accommodations are a core part of the appeal. Lodges, domes, and campers give guests an immersive outdoor experience without sacrificing comfort. That combination has clearly worked in Hatta's favour. For a Dubai-based nature getaway that requires no long-haul flight, Hatta Resorts is one of the standout options in the UAE right now.
The Numbers From Season 8
Hatta Resorts logged its highest visitor count ever this season. The 25% increase in outdoor tourism preferences points to a pattern the hospitality industry has been watching: travellers across the UAE and the wider region are approaching holidays differently. A glamping stay in the Hajar Mountains is increasingly appealing, and this season's numbers make that case clearly.
Roudi Soubra, vice president of asset management at Dubai Holding, spoke on the milestone:
> "This season's success reinforces Hatta's position as a destination of choice for local and international visitors. We are seeing a clear shift in traveller preferences towards more sustainable, authentic and experience-led tourism. Visitors seek space for adventure, as well as opportunities to slow down, recharge and reconnect with nature."
The point is direct: more people are choosing destinations that offer something real, and Hatta's outdoor and heritage setup answers that demand.
What to Expect in Season 9
Hatta Resorts is now in its standard summer closure. Dubai Holding has already signalled that the next season will bring new concepts and continuous improvements to the guest experience.
Soubra added that the team remains "committed to curating distinctive experiences that enhance the guest experience while preserving the natural and cultural character that defines Hatta."
The goal is to keep the destination current while protecting what has made it a go-to for eight consecutive seasons. The record numbers from this season suggest that approach is working.
Why Hatta Resorts Keeps Growing
Eight seasons in and the visitor figures keep climbing. Hatta Resorts has built relevance with modern travellers who want more from their time away: outdoor activity, cultural depth, and a setting that is genuinely different from the city.
With a 25% rise in outdoor tourism preferences and record visitor numbers this season, Hatta is in a strong position heading into its next chapter. The summer closure is now underway, but Season 9 is already one to watch.
For more information, visit visithatta.com or call +971 4 820 5555.
