Bioniq

Herbalife Acquires Bioniq in $150M Deal Tied to Dubai

Herbalife has agreed to acquire Bioniq, the Cristiano Ronaldo-backed personalized supplements company, in a deal valued at up to $150 million. The London-headquartered startup operates a DIFC office in Dubai and recently expanded into Saudi Arabia through Al Borg Diagnostics.

28 Mar 2026