Topic
SAG-AFTRA
Stories tagged SAG-AFTRA

Hollywood AI Studio Boom: Is Film at a Breaking Point?
The Hollywood AI studio boom is no longer speculative — it is measurable, funded, and operational. Runway closed a $315M Series E, Luma AI raised $900M, and Promise is building an AI-native entertainment studio. Here's what the surge means for filmmakers, labor, and cinema's
26 Feb 2026

Tilly Norwood: AI Actress Divides Hollywood
Tilly Norwood is a hyper-realistic AI-generated actress described by some agents as "the next Scarlett Johansson or Natalie Portman." Created by Eline Van der Velden, she has triggered one of Hollywood's sharpest debates yet over AI, human artistry, and the future of film.
29 Sep 2025

AI in Hollywood: Innovation vs. Authenticity
AI in Hollywood is transforming scriptwriting, production, and post-editing. But as deepfakes, job displacement, and the WGA writers strike show, the industry faces a defining tension between technological efficiency and authentic human storytelling.
31 Aug 2024

Hollywood Animators Fear AI Job Loss as Industry Battle Grows
Hollywood animators and video game performers are sounding the alarm over AI job loss, demanding legal protections as studios explore replacing creative roles with generative AI tools amid a fresh wave of 11,500 industry layoffs.
19 Aug 2024

Meta AI Voice Deals: Hollywood Stars Paid Millions
Meta Platforms Inc. is offering Hollywood celebrities millions of dollars to record their voices for AI projects, with Judi Dench, Awkwafina, and Keegan-Michael Key among those in negotiations — raising fresh concerns about AI's impact on actors' rights.
3 Aug 2024

Hollywood Actors Strike Over AI Threat to Jobs
SAG-AFTRA voice actors and motion-capture performers went on strike against major video game companies on July 26, 2024, after 18 months of talks collapsed over AI protections. Led by National Executive Director Duncan Crabtree-Ireland, the union demanded consent and fair pay
3 Aug 2024

IATSE Strikes Deal on AI Protections and Pay Raises
Hollywood crew union IATSE has struck a three-year deal with major studios including Disney and Netflix, securing pay scale increases of 7%, 4%, and 3.5% per year alongside AI protections that prohibit studios from requiring workers to use AI in ways that cost other members
26 Jun 2024