The SKIMS Los Angeles flagship store is officially open at 8569 W Sunset Blvd in West Hollywood — right next door to the Fame office on the world-famous Sunset Strip. Customers can now shop SKIMS' best-selling shapewear, underwear, and loungewear in person for the first time in Los Angeles.
SKIMS Flagship Store Arrives on Sunset Boulevard
Co-founded in 2019 by Kim Kardashian and Jens Grede, SKIMS has redefined shapewear with cozy styles, flattering fits, and inclusive sizing for all body types. The brand built its name as a global e-commerce powerhouse, and the new West Hollywood location marks a major step into permanent brick-and-mortar retail.
The 4,546-square-foot boutique was designed by Rafael de Cárdenas, Ltd., and features SKIMS' signature skin-tone palette, rounded-edge fixtures, and a striking 12-foot sculpture by artist Vanessa Beecroft. The sleek and modern store design puts products in shoppers' hands so they can see, feel, and try before purchasing.
SKIMS Drive-In Pop-Up at Mel's Drive-In
The opening celebration extended to the neighboring Mel's Drive-In, temporarily rebranded as the SKIMS Drive-In from April 2–6. The pop-up featured SKIMS-themed menu items available for dine-in customers, turning the classic Hollywood landmark into part of the brand's launch moment.
SKIMS has gone from global e-commerce powerhouse to becoming the face of a new retail space — and in a town like Los Angeles, where fashion and celebrity culture remain at a tipping point, brick-and-mortar is far from dead.
Kim Kardashian on the LA Opening
Being positioned next to the Fame office puts SKIMS at the heart of Hollywood's fashion scene. Kim Kardashian's presence spanning fashion and culture in Los Angeles is clearly evidenced by the brand's latest expansion onto one of the most famous streets in the world.
Store details: - Location: 8569 W Sunset Blvd, West Hollywood, CA - Hours: Monday–Saturday: 10 AM – 8 PM | Sunday: 10 AM – 7 PM
