This Memorandum of understanding aims to support Dubai Media’s logistical and technical aspects to boost the capacity of the media content through an array of television and online stations to counter NEP group. Fabian established this partnership during the 22nd Arab Media Forum conducted in Dubai World Trade Center where it intended to wire Dubai Media closer to its audience, with the help of NEP Group global experience and provision.
Main Points of the Cooperation
Enhanced Cooperation:
The memorandum has the objective of upgrading the cooperation between Dubai Media and NEP Group through reaching an agreement between the two parties where according to the mentioned agreement, Dubai Media can use NEP’s digital tools, technology, and manpower.
Operational Capacity Building:
Dubai Media’s external broadcast function will also be supported by NEP Group for both within and outside the UAE function as well as improving its production quality and operational capacity. Global Connectivity: NEP’s future center & global network gives Dubai Media a better way to cover events with high quality media services.
Strategic Goals and Benefits
The Dubai Media’s Chief Content Officer, Salem Belyouha, explained the necessity of such cooperation in developing the field of media content. Speaking to this, he said, “Dubai Media’s vision is to produce quality media content that meets the development agenda of Dubai and the UAE and this partnership with NEP is a major strategic milestone in achieving the objectives of growing the media industry and positioning Dubai as a premier content production hub. ”
Huff and Saeed Izadi the President, NEP Singapore, India, and Middle East welcomed the partnership. He said: “It will be our privilege to partner with Dubai Media providing them with the entire gamut of services spanning across live TV and remote broadcast, production of on demand videos, and virtual production Delivery of premier content to viewers within and outside UAE is expected to be facilitated by this synergy”.
This memorandum shows organization’s commitments in Dubai Media order to improve its logistical capabilities, develop its human resources as well as aimed and objective to promote and to change the media sector.
